Twitter: What Are You Waiting For?

Twitter: What Are You Waiting For?

An interesting infographic has popped up over on the Social Media Today blog that tells us how brands leverage Twitter as a social marketing tool. Let’s take a look at some of the highlights: – “Among Twitter features being used on a regular basis,...
To Google, or not to Google (Plus)

To Google, or not to Google (Plus)

You’ve heard of it. You know it exists. You even add a link to it from your website. Why aren’t you posting anything there? I’m talking about the social media elephant in the room: Google+ Google is the king of ‘search’. Beefing up...

Hashtags: What Is The Big Deal?

The Hashtag (or pound symbol, to some) precedes a keyword on most of today’s popular social media platforms. It links the keyword to a categorized feed, and it’s a great way to increase social engagement on platforms like Twitter, Facebook, Pinterest,...

Facebook: Profile or Page?

You’ve decided on creating a personal Facebook Profile for your business rather than a Facebook Page. Your customers/clients are connected to you via friend request so they can see 100% of your content. Your posts are getting likes, comments, and shares. This is...

Social Media: What’s Your Excuse?

The two excuses I hear the most from small business owners who don’t use social media for their businesses are “it costs too much money” and “we don’t have time for it“. Unfortunately for them, both of these excuses are a result of...